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Logo Resolves

Overview

Logo animations made for a variety of clients.

Claritin

Logo animation made for Claritin's campaign called DiversiTree. This campaign won LIA & Cannes gold, silver, & bronze awards.

 

Claritin discovered that male trees produce pollen, female trees don’t. They actually absorb it. And yet, for decades, cities have been advised to plant only male trees based on a 1949 USDA recommendation. The DiversiTree Project set out to fight rising pollen levels by making female trees accessible to everyone. The project started in some of the worst US cities for allergy-sufferers: Richmond and New Orleans. Later, people from all over the country could order a female tree through Claritin’s website. For the 1st time, a campaign turned America’s green spaces into allergy-fighting backyards, boulevards, and parks. And the idea is to keep the fight in the years to come.

Creative Team: 

Andrea Siqueira / Ricardo Salgado / Murilo Santos / Josh Parmenter / Lucy Butka / Abigail Chieppa / Tess Barnes / Jenna Nussbaum / Bethany Berg / Casey Campbell / Flynn Drew 

2023

End Card Animation

End card animation for Claritin allergy medicine - non-drowsy indoor & outdoor

Creative Team:

Caitlin Madlinger / Andrea Siqueira

2023

Gin Mare

Logo animation made for Gin Mare encompassing the invitation to a world where time stretches, meals linger, conversations dive deeper. A world of classic elegance where you lose yourself in the moment, enjoying the good times, good company and good things in life just a little bit more. Gin Mare invites you—and everyone—to a true taste of the Mediterranean.

Creative Team:

SoA Ryu / Caitlin Madlinger

2023

Off Center Design

Logo made for Off Center Design through Emerald Design freelance.

2023

Overview (College Work)

By using brand research, I created 3 different logo resolves for Billabong, Moo, and Casamigos. Work was done for branding class at Savannah College of Art & Design

2021

Billabong

About

“Billabong is a boardshort and bikini brand committed to the leading edge of surf culture. Founded in 1973 in Australia by visionary surfboard shaper and designer Gordon Merchant, Billabong is laser-focused on sharing the magic feeling of wave riding with the world. That feeling comes to life in many forms, from award-winning boardshorts and swimwear to an eclectic bunch of culture-defining ambassadors to a legacy of game-changing experiences from the ocean to the mountains and beyond. Merchant originally envisioned a world where surfers and the surf-inspired feel special — like they’re the luckiest people on the planet. Now distributed in more than 100 countries across the globe, Billabong remains dedicated to his original vision — and making that feeling even more special tomorrow.”

Key Words

  • surf

  • ocean

  • wave

  • ride

  • board

  • water

  • rush

Storyboard

storyboard.png

Moo

About

Moo is a custom online printing company that provides different quality materials and styles to choose from for poster, business card, and many other printing services.

Key Words

  • card

  • print

  • material

  • matte

  • gloss

  • business

Storyboard

storyboard.png

Cinema 4D Process

Cinema4D.png

Casamigos

About

"Longtime friends George Clooney, Rande Gerber and Mike Meldman love Casamigos. On the rocks, by the shot, at times, straight from the bottle. Tequila-filled nights with friends is how Casamigos was born. Our idea was to make the best-tasting, smoothest Tequila and Mezcal that didn’t have to be covered up with salt or lime."

Key Words

  • fun

  • smooth

  • tequila

  • friends

  • party

  • social

Storyboard

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