ANNA GAINER
Designer + Animator
SodaStream
Overview
All content creation made for SodaStream was done for organic social content through Energy BBDO.
Roles
Design / Animation / Concept / Color / Footage Composite / Photo Retouch / Set Design / Equipment Set Up / Hand Talent (;
Year
2022 - Current
Carousel Post
Example of an organic carousel post for SodaStream's social. The vision was to show the different features on SodaStream's machines by utilizing graphic elements and icons. Helped to concept and prop. Lead designer and animator.
Creative Team:
Bethany Berg / Flynn Drew / Tim Finch / Danielle Hurley / Kelly Schnieders
Sustainability Animations
Concepted, designed & animated sustainability animations for monthly organic social content
Creative Team:
Bethany Berg / Flynn Drew / Tim Finch / Danielle Hurley / Kelly Schnieders
Mountain Dew Launch
Lead animator for SodaStream's 2024 Mountain Dew drink mix launch. Used art boards and animation direction by art director, Dane Canada and animated within After Effects. Made a total of 6 different animations in social sizes: 9x16, 2x3, and 1x1.
Creative Team:
Josh Parmenter, Dane Canada
2023 Campaign
Lead designer & animator on creating social animations for SodaStream's Dream It Stream It Campaign in 2023. Also helped with coloring & sound design. Made over 10 different animations utilizing footage captured for the campaign.
Creative Team:
Tyler Jones / Bethany Berg / Danielle Hurley
Set Design
Helped with equipment set up, set design, coloring, music & occasionally hand talent
Creative Team:
Bethany Berg / Flynn Drew / Tim Finch / Danielle Hurley / Kelly Schnieders
Link to post: Hanukkah
Link to post: Halloween
Link to post: Mother's Day
Integrated Ecosystem:
Content Automation
Helped build a templated design system through ORCA for SodaStream to easily create content based on image and type. ORCA, Adylic’s proprietary platform, enables instant ingestion, automatically producing scalable templates in platform.
Creative Team:
Tess Barnes
